1.
Simulated Test Marketing: Technology for Launching Successful New Products
by Kevin J. Clancy, Peter C. K...
ISBN: 9780029055052
List Price: $49.95
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Logic and Semantics in the Organization of Knowledge
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Market New Products Successfully
by Wolf, Marianne McGarry, Cla...
ISBN: 9780739111796
List Price: $40.00
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Market New Products Successfully: Using Simulated Test Market Technology
by Clancy, Kevin J., Krieg, Pe...
ISBN: 9780739157510